MAXIMIZE THE REVENUE ACROSS YOUR E-DISTRIBUTION CHANNELS

Our survey of the hotel's e-distribution channel-mix takes all strategic and economical aspects into account and provides qualified advice for maximizing revenue. The initial performance check covers all distribution channels and will highlight the most signifcant deficiencies and its remedies, followed by the development of an electronic marketing strategy.

Depending on the results of the survey, the following measures can be carried out for sales optimization:

  • Adjustment of operational procedures, e.g. data handling, set-up of brand standards
  • Alignment of pricing strategy
  • Development of a clear CRS strategy including profitability analysis
  • GDS consultancy, e.g. for implementation of a Private Label Chain Code, contract support, set-up of rate and content display or support for interface installations
  • Online Travel Agency (OTA) Market Potential Analysis - Identification of top producing OTA sites within selected source markets based on market research studies, OTA market share and potential to drive revenue
  • Distribution Partner Survey for the hotel/hotel group, e.g. for hotels without a distribution partner or considering a change of the provider (e.g. CRS Request for Proposal)
  • Analysis of Web- and E-Marketing strategies based on industry key performance indicators and benchmarks directed at increasing reservations via the hotel Website (i.e. Web agency evaluation – Website RFP) - for further information, please download our Website RFP Information Sheet (pdf).

H2c provides RFP consulting services for hotel chains searching for new distribution solutions (e.g. a new CRS or Website agency). Within the RFP process, h2c consulting analyses and benchmarks the CRS providers’ services and costs in accordance to the hotel chain specifications. CRS providers may include, but are not limited to Micros - Fidelio CRS myfidelio.net, Pegasus CRS RezView NG, SynXis CRS RedX, TravelClick CRS iHotelier or Trust International CRS Voyager. 

h2c provides cost-efficient solutions for a successful long-term sales strategy.

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