KEEPING UP WITH TECHNOLOGICAL CHANGES

Keeping up-to-date with the developments of the wide variety of e-distribution provider companies and different booking engines is very challenging for hotel managers. Continuous change occurs frequently and influences the functionality, terms & conditions and interactivities between the different distribution systems. Technological enhancements are introduced in short cycles and provide essential sales & marketing opportunities. Therefore, customized training courses should be conducted with all your relevant staff members on a regular basis. Our training provides the specific market, technology and strategy knowledge required for generating more profitable bookings.

h2c consulting’s training seminars will answer the following questions: 

• How can distribution channels be connected to your in-house systems?
• How does static and dynamic content influence your revenue performance?
• What is the best business model & strategy to connect to Online Travel Agencies?
• What influence does rate display have on your bookings?
• What are the new and upcoming trends for online and e-commerce markets?
• How are distribution costs managed efficiently?
• How can you identify the most relevant distribution partners?
• How can you use Travel 2.0 to build a competitive advantage?
• How can you drive visitors to your Web site through effective Search Engine Marketing (SEM)?
• How can you work with user generated content Web Sites?

Key benefits 

• Customized for your needs — h2c specialists will use examples from your own hotel(s) for the seminars 
• Improved competitive advantage — the seminars help you to understand the cause and effect of market trends  
• User focused — h2c consulting has a profound knowledge of today’s customers’ needs, requirements and demands
• More insight — h2c consulting highlights best practices and competitive behaviors
• Cost effective — clarification of distribution cost structures and contract conditions. Find the most cost-effective way to distribute your products
• Revenue optimization — analysis of potential pricing strategies. Improve revenue through clear communication
• Opportunities — h2c consulting highlights strategic distribution channel opportunities
• Clarity — h2c specialists help you to understand Web tools (e.g. blogs, vlogs, widgets)

For further information please see our Training Semniars Information Sheet (pdf).