LEARN HOW TO IMPROVE YOUR ELECTRONIC DISTRIBUTION CHANNELS

h2c’s interactive one-day training seminar provides you with background information on electronic distribution. The key focus is to give participants the tools to increase revenue through improved management of distribution systems with focus on e-channels.

Modules  

  • Impact of e-distribution on the hotel industry
  • Managing distribution channels
  • Key players - gain insight on the structure of the distribution landscape
  • The hotel presentation through the eyes of the customer – learn about critical selling aspects of your electronic channels
  • Controlling distribution costs - compare costs per channel
  • Pricing strategies - learn how to develop a clear pricing structure
  • Gaining value from Travel 2.0 - Which applications will increase the customer experience on your Web site?
  • Long term strategy - learn how you can participate in upcoming trends
  • Search Engine Marketing (SEM) - learn about Search Engine Optimization (SEO), paid placement & paid inclusion
  • Web site metrics - What should you be tracking to improve your Web site performance?

For further information on the h2c training modules, please download our

- Training Information sheet (pdf)

- Sample Training Topics (pdf)

up